For Immediate Release: October 14, 2013

Washington Healthplanfinder Nearly Triples Health Coverage Enrollments since Oct. 1 Launch

25,000 residents find coverage through the health insurance marketplace OLYMPIA, Wash.

Washington Healthplanfinder today announced nearly 25,000 residents have enrolled in health coverage since Oct. 1. An additional 37,000 residents have completed online applications that are awaiting payment due in December. Washington Healthplanfinder is a new way to find, compare and enroll in health insurance and gain access to free or low-cost health coverage.

“Our enrollment numbers have nearly tripled since last week,” said Richard Onizuka, CEO for the Washington Health Benefit Exchange. “Enrollments are coming in across the state – through our website, toll-free Customer Support Center, local in-person assister organizations and registered brokers.”

The site has seen more than one million total site visits and more than 5.5 million page views. The number of calls to the Customer Support Center have surged since last week, increasing average waiting times. Callers who are unable to wait on the line may receive a call back when a representative is available or search for in-person help through

“We’re pleased to see that Medicaid enrollments are continuing their strong trend,” said Dorothy Teeter, Director of the Health Care Authority. “The bulk of those enrollments are the newly eligible – with children also enrolling at a good pace.”

Updated numbers since the Oct. 1 launch include:

Web and Call Center Data
Unique   Visitors


Total   Site Visits


Page   Views


Unique   Page Views


Accounts   Created


Call   Center Volume


Average   Call Center Wait Times

18 minutes

Enrollments   Completed
Qualified   Health Plans


Medicaid   Newly Eligible/Coverage Jan. 1


Medicaid/Immediate   coverage





Applications   Completed*
Qualified   Health Plan Applications


Total Qualified Health Plan Applicants**



*Note: Applications completed includes individuals who have completed applications but have not yet submitted payment. Payment is due on Dec. 23, 2013 for coverage that begins on Jan. 1, 2014. Additional paper applications received through community organizations over the weekend are not yet reflected in the above totals.

**This number references the total number of individual applicants included on all applications. These numbers have been added this week as reflected in the “Total Qualified Health Plan Applicants” number.

For users who are unable to complete an application online, Washington Healthplanfinder has added a new “Quick Tips” page to the Washington Healthplanfinder Status Center. This page includes helpful information for residents to avoid common issues when completing an application through

If children, pregnant women and family Medicaid applicants are unable to complete an application online, they can access a paper application through the Health Care Authority website.

For more information about Washington Healthplanfinder and to enroll in health coverage, please visit For more information on the status of Washington Healthplanfinder, please visit the Exchange site at

Washington Healthplanfinder, Bethany Frey, (360) 688-7752

Washington Health Care Authority, Jim Stevenson, (360) 725-1915

About Washington Healthplanfinder

Washington Healthplanfinder will be a new online marketplace for individuals, families and small businesses in Washington to compare and enroll in health insurance coverage and gain access to tax credits, reduced cost sharing and public programs such as Medicaid. Washington Healthplanfinder began enrolling consumers on Oct. 1, 2013, for health insurance coverage beginning on Jan. 1, 2014. The open enrollment period extends through March 31, 2014.

About the Washington Health Benefit Exchange

The Washington Health Benefit Exchange is a public-private partnership established in accordance with the Patient Protection and Affordable Care Act of 2010 (ACA) with the goal to redefine people’s experience with health care through the creation of a new health insurance marketplace for individuals and small businesses. The Exchange is separate from the state and governed by an independent 11-member board appointed by former Gov. Chris Gregoire in Dec. 2011.

About Health Care Authority

The Health Care Authority includes the two largest state health care purchasing programs – Apple Health (Medicaid) and Public Employees Benefits system, which handles state employee benefits. Under Medicaid expansion, income eligibility guidelines will increase to 138% of the federal poverty level effective Jan. 1, 2014, increasing state Medicaid rolls by an estimated 328,000 individuals.

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